To many, Wembley Stadium is hallowed turf. Walking out onto this pitch as a player is considered an honour. We were asked by the FA to make a short induction film to introduce new joiners to the different divisions at The FA, and educate them on some of the key work they do – showcasing the work and involvement each division has at The FA. We used a dynamic young presenter to
go behind the scenes of Wembley Stadium and the training ground at St George’s Park – exploring how the FA manages and grows the game, generates commercial income, maximise coverage and helps grow young talent in the community.