IOC – Olympic Day

IOC – Olympic Day

IOC – Olympic Day – Social / Campaign / Promotion

Olympic Day is a celebration of sport, health, and being the best you can be, inviting everyone around the globe to be active on 23rd June every year. We were asked to produce a film to promote Olympic Day and celebrate its 70th anniversary. We developed a script and storyboard and suggested the film was narrated by a distinctive recognisable voice. We managed to secure the iconic Patrick Stewart. We shot several bespoke scenes in addition to using footage we had previously shot. The film was released on Olympics.com and across all Olympic social media channels in the lead up to Olympic day as part of a #Unitedby campaign.

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